Rajvi MARIWALA... does that in Marico & maybe better than anybody else in the industry ever could
She’s only 27 and joined her family business just last year. But what makes her stand out in the masses? Especially when there’s a long list of industrialists’ children who are born with silver spoons and are fortunate enough to join the family legacy at their very
first job. Well, Rajvi Mariwala opted out of that list! Born in the Mariwala family, which owns the coun- try’s leading FMCG business – Marico Group – Rajvi, at the age of 27, has the experience of working in two global firms and joined the $250 million Marico Group – as a Brand Manager – only her third job once she had proven her mettle outside in non-family firms.
An MBA from the prestigious University of Geneva, Rajvi worked with the USA based Merci Corps North West and also with Trikaya Grey. Bucked up with international experience, she joined the Marico Group in 2006 with a mission to uplift the position of the brands. CMD Harsh Mariwala needed his daughter to ensure the proper branding of many of the brands that Marico had been buying over. A FICCI FMCG analyst, who has also worked with the Mariwala, confirmed, “Rajvi understands sales and branding very well. One year is too short to prove her contribution but she will definitely do great with all the brands in Marico’s portfolio.” Not many women her age reach even half her level. And Rajvi, the exemplar ever progressive woman, has shown how to make the most of circumstances, even with the cliched silver spoons. She makes our list with gumption!
For Complete IIPM Article, Click here
Source: IIPM Editorial, 2008
An IIPM and Management Guru Prof. Arindam Chaudhuri's Initiative
She’s only 27 and joined her family business just last year. But what makes her stand out in the masses? Especially when there’s a long list of industrialists’ children who are born with silver spoons and are fortunate enough to join the family legacy at their very
first job. Well, Rajvi Mariwala opted out of that list! Born in the Mariwala family, which owns the coun- try’s leading FMCG business – Marico Group – Rajvi, at the age of 27, has the experience of working in two global firms and joined the $250 million Marico Group – as a Brand Manager – only her third job once she had proven her mettle outside in non-family firms.An MBA from the prestigious University of Geneva, Rajvi worked with the USA based Merci Corps North West and also with Trikaya Grey. Bucked up with international experience, she joined the Marico Group in 2006 with a mission to uplift the position of the brands. CMD Harsh Mariwala needed his daughter to ensure the proper branding of many of the brands that Marico had been buying over. A FICCI FMCG analyst, who has also worked with the Mariwala, confirmed, “Rajvi understands sales and branding very well. One year is too short to prove her contribution but she will definitely do great with all the brands in Marico’s portfolio.” Not many women her age reach even half her level. And Rajvi, the exemplar ever progressive woman, has shown how to make the most of circumstances, even with the cliched silver spoons. She makes our list with gumption!
For Complete IIPM Article, Click here
Source: IIPM Editorial, 2008
An IIPM and Management Guru Prof. Arindam Chaudhuri's Initiative
